The aims of this module are to enable students to critically appraise electronic commerce solutions within the wider range of business strategies. The idea of conducting business and trading electronically is not new. However, the growing integration of computing and telecommunications, as well as easy access to the Internet and global communications, has provided industry with an alternative communication channel, one that has the potential to significantly change the way corporate bodies are organised and run. The module introduces students to the concept that all organisations are increasingly relying on digital channels to deliver goods and services and conduct business.

Objective of this Module:

• The appropriate digital economy solutions within a company’s strategic objectives;
• Effective digital economy solutions, in a company context, in order to enable the selection of an appropriate digital economy solution; The contribution of digital economy makes through the whole business cycle
• Understanding of ideas about the digital economy and strategies to enable organisations to respond to it;
• Ability to develop a business report that examines the opportunity for strategic improvement in current business practice;
• Assessment of the importance of digital economy concepts to an organisation’s future development.

The course has been designed to develop student understanding of the principles of information and communications technologies and implementation. It provides students with a specific reference to advanced interactive systems, and integrates this understanding with practical experience. This module will encourage students to reflect on the nature of our relationship with technology. Students will consider such questions as: What role does technology play in forming the identity of individuals in everyday interactions? Do we use technology as an instrument to achieve our human aims or is it an independent force that determines conditions of our lives? The module describes the roles technology plays in our experience of, and attitude towards modern life.  

Objective of this Module:

• Understand the overview of Computerisation through application of computer systems, database management of decision support systems.
• Appreciate the importance of computer mediated communication.
• Understand the social and organisational aspects of workplace, and develop skills for ICT application in the workplace.
• Understand the role of multimedia technology in creation of global communities.