HND in Business Marketing

Undergraduate Programme

The credits earned from an HND are equivalent to the first two years of an undergraduate programme. A majority of universities in the UK, and internationally, will give you a placement in the final (Third) year of an undergraduate degree course.

Programme Overview

Upon completing our Higher National Diploma (HND) in Business Marketing, students will acquire essential skills and knowledge necessary for success in various marketing roles. This qualification covers a wide range of topics, including market research, branding, digital marketing, and advertising, providing a solid foundation for a career in the marketing industry.
The program is designed to give students practical experience and a thorough understanding of marketing principles. By integrating theoretical knowledge with real-world applications, graduates will be well-equipped to navigate the dynamic landscape of modern marketing and achieve their career objectives.
Additionally, the qualification emphasizes the development of critical thinking and problem-solving skills, enabling graduates to adapt to the everchanging demands of the marketing industry. With a combination of theoretical concepts and practical experience, students will gain the confidence needed to excel in any professional marketing environment.

Key highlights of course

Learning Outcomes

Live & interactive lectures by expert faculties

Recorded session for offline viewing

World-class curriculum by eminent faculty

Regular webinars by industry leaders

Assignments for module assessments

Easy-to-use LMS accessible anywhere

Online library to further enhance your knowledge

Dissertation on your area of research work

An Inside Look Into HND In
Business Marketing

Awarding Body

Pearson

Course Description

HND in marketing provides an overview of the marketing function and covers topics that include marketing research; promotional activities for attracting target audience; applying and evaluating analytical tools to create a marketing plan; marketing in the digital age and product /service innovation.

Course Modules

Each individual unit carries 15 credits. You are required to secure 240 credits to complete your HND in Marketing.

YEAR 1:

Mandatory Core Units:

Business and the Business Environment
Marketing Essentials
Human Resource Management
Management and Operations
Management Accounting
Managing a Successful Business Project

Optional Units:

Innovation and Commercialisation
Entrepreneurship and Small Business Management

YEAR 2:

Core Mandatory Units

Research Project
Organisational Behaviour

Specialist Mandatory Units:

Product and Service Development
Integrated Marketing Communications
Digital Marketing

Optional Units:

Consumer Behaviour and Insight
International Marketing

Assessment

Students are assessed through practical tasks, work projects, assignments and written work during their time on the course.

Duration of Programme

2 Years (4 Days A Week)

Entry Requirements

- For entry in an HND programme, the student must have at least one of the following in academics
  - A level pass or equivalent
  - A BTEC level-3 qualification in Business
  - Other related level-3 qualifications or recognised equivalent qualification
  - An Access to a Higher Education Certificate awarded by an approved Further Education institution
  - Related work experience (two years or more of relevant full-time work experience). As part of our entry requirements, applicants who may not have the necessary qualifications, may be considered through their relevant work experience (3 years minimum). As part of the application process, applicants will be required to provide a copy of their CV and a reference letter from employers.
  The students will also be required to prove their fluency in English language. Overseas students for whom English is not their mother-tongue will need to provide evidence that their English is good enough to keep up with the course. This can be any one of the following:
  - IELTS 5.5, with a minimum of 5.5 in both Reading and Writing
  - CEFR level B2
  - PTE 51
  - Or approved equivalent.

What is Included

All online study materials and student handbooks are supplied. You will be allocated a tutor for academic support who you can contact as required by phone and email. You will also have access to a Student Support Coordinator for administrative support. You will also complete an online induction and have access to an online virtual learning environment.

Mode of Delivery

Magna Carta College HND programme takes 2 years to complete and is delivered online via Flexible Distributed Learning method.

Workload

We recommend an average of 12-15 hours study time per week for this programme

How to Apply?

In addition to a completed application form:

Copies of your relevant certificates and transcripts.
One suitable work reference.

Career Advancement with Our Programme

Upon completing our HND in Business Marketing, learners will develop the essential skills and knowledge required to excel in a variety of marketing roles. From marketing and operations to business consultancy and entrepreneurship, this qualification provides a strong foundation for success across diverse industries.

Frequently Asked Questions

What is the HND equivalent to?

The Higher National Diploma is equivalent to the first two (2) years of an undergraduate degree programme

Who is the accrediting body for the IFY HND?

The HND will be awarded by Pearson (BTEC)

What are the entry requirements for the HND?

For entry in an HND programme, the student must have at least one of the following in academics

A level pass or equivalent
A BTEC level-3 qualification in Business
Other related level-3 qualifications or recognised equivalent qualification
An Access to a Higher Education Certificate awarded by an approved Further Education institution
Related work experience (two years or more of relevant full-time work experience). As part of our entry requirements, applicants who may not have the necessary qualifications, may be considered through their relevant work experience (3 years minimum). As part of the application process, applicants will be required to provide a copy of their CV and a reference letter from employers.

The students will also be required to prove their fluency in English language. Overseas students for whom English is not their mother-tongue will need to provide evidence that their English is good enough to keep up with the course. This can be any one of the following:

IELTS 5.5, with a minimum of 5.5 in both Reading and Writing
CEFR level B2
PTE 51
Or approved equivalent.

Are there any scholarships available for the HND Qualification?

We offer Need and Merit Based scholarships on case to case basis. Contact our admissions team for more information on scholarships.

Where will a HND in Business
Marketing take me?

Upon successfully completing the HND in Business Marketing, you will be qualified to get admission in to some of the top leading international universities such as:

What Our Students Say

Our graduates have gone on to achieve great success in their careers. Here’s what they have to say about their experience with us:

This course transformed my career! The in-depth knowledge and practical insights I gained have been instrumental in helping me secure a senior management position.

Sarah Ahmed

The diploma equipped me with the strategic thinking and leadership skills I needed to lead my team effectively. I highly recommend it to anyone aspiring to advance in their career.

James Patel

Thanks to this program, I developed the confidence and expertise to start my own consulting business. It’s been a life-changing experience!

Ayesha Khan

The online flexibility allowed me to balance work and study seamlessly. The skills I learned have opened up new opportunities for career growth.

David Carter

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